Marvel Studios and Disney’s Doctor Strange in the Multiverse of Madness earned a sizeable $36 million in Thursday evening previews at the North American box office to score the eighth best preview gross ever behind Avengers: Infinity War, not adjusted for inflation.
North American audiences will get their first look at the Sam Raimi-directed sequel, which features Benedict Cumberbatch as the title character, on Thursday night. The next installment in the Marvel Cinematic Universe is expected to bring in between $160 million and $180 million in its home debut and over $300 million worldwide, according to tracking estimates. More optimistic analysts place those amounts higher but admit that it all hinges on how front-load the $200 million blockbuster is.
Doctor Strange 2 began opening overseas on Wednesday, earning an impressive $27.2 million from 20 material markets on its first day. By Through Thursday, its foreign tally is a hefty $85.7M to date.
The first Doctor Strange opened to $85 million domestically in 2016, launching a new franchise for Marvel. Cumberbatch’s character gained even more visibility when appearing in Avengers: Infinity War and, much more recently, Sony and Marvel’s $1.9 billion blockbuster Spider-Man: No Way Home.